Copywriting is strategy now. Messaging is visual. Weird press is viral press.
Copywriting isn’t dead. It’s just not boring anymore.
So if you saw my portfolio and asked…”where’s the writing?”
I think you’re a little silly.
Because finally, writing is everything.
Drew Botcherby is an Associate Creative Director with 9 years of ad agency experience in NYC and LA.
Yes that’s my belly. Now click something.
drewbotcherby@gmail.com